The almighty creative/brand/product design team at Extra was something truly special. We operated like a 360 agency and more.

Brand campaign? Sure, no problem. Product launch? Count us in. Product repositioning? We led the conversation.

The sky was the limit, and for a short while, it was truly the vision of the creative team I dreamed of: we transcended the brand identity throughout every single customer touchpoint - from advertising to user experience.

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